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£1,500 DEPOSIT ALLOWANCE ON SELECTED TOURING MODELS

If you love an epic roam on two-wheels, we'll give you £1,500 towards a brand-new Harley-Davidson Street Glide or Road Glide with Black Finish Option.

Street Glide 117

For those who’d rather roam than simply arrive, the 2026 Street Glide delivers the edge of the map on a silver platter. With striking new colorways, a liquid-cooled Milwaukee-Eight™ 117 motor, ride-tuned rear suspension optimized for long haul comfort, and the 312 mm Skyline™ OS display keeping you headed in the right direction, every road is a reason to take the long way home.

Road Glide 117

With a liquid-cooled Milwaukee-Eight™ 117 motor, selectable ride modes, ride-tuned suspension and the Skyline™ OS 312 mm display guiding the way, the 2026 Road Glide turns every nowhere into exactly where you want to be. Because freedom isn’t where you’re going, it’s how you move.

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£1,000 DEPOSIT ALLOWANCE ON SELECTED CRUISER MODELS

Timeless heritage, greater power, sleeker performance and unmistakable style... now with £1,000 towards towards a brand-new Street Bob or Low Rider S. 

Street Bob

The 2026 Street Bob is lean by design and loaded up where you need it. With a Milwaukee-Eight™ 117 motor, torque-tuned 2-into-1 exhaust, updated 102 mm analog gauge, USB-C charging, and standard Rider Safety Enhancements, it leaves the frills on the factory floor, but doesn't skimp.

Low Rider S

For riders who want more out of every mile, the 2026 Low Rider S brings a sharper edge to factory performance. From its rip-ready suspension to the Heavy Breather intake and performance-tuned 2-into-1 exhaust, this machine is built to cut harder, corner sharper, and rev to the limiter. And with the Milwaukee-Eight™ 117 High Output motor and standard Rider Safety Enhancements, it’ll let you ride like you were born for it. 

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£1,000 DEPOSIT ALLOWANCE ON SPORTSTER S

The Harley-Davidson Sportster S is sporty, agile, and trades restraint for raw output. Now available with a £1,000 deposit contribution.

Sportster S

The 2026 Sportster S is what happens when you take a legend, strip it to muscle and intent, and tune it to go harder, lean sharper, and keep pulling long after you should have called it a day.

With 121 HP from the liquid-cooled Revolution Max™ 1250T motor, a wide front tire, 2-1-2 scrambler-style exhaust, and suspension tuned to optimize performance and rider comfort, the 2026 Sportster S reimagines classic styling with sharp, modern intent. Inspired by the iconic Sportster Forty-Eight, it channels Harley-Davidson heritage into a motorcycle built to go harder, handle sharper, and look better doing it.

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KEY TERMS

Purchase a new or unregistered Harley-Davidson Sportster S or Low Rider ST through a Harley-Davidson Finance ("HDF") finance program between 8 July 2026 and 30 September 2026 and receive a £1,000 Finance Deposit Allowance and a representative APR of 8.9%. Purchase a new or unregistered Harley-Davidson Road Glide [Black Trim] or Street Glide [Black Trim] motorcycle through a Harley-Davidson Finance ("HDF") finance program during the same period and receive a £1,500 Finance Deposit Allowance and a representative APR of 8.9%. Deposit Allowance is also available to cash customers. Full T&CS: https://bit.ly/UKHDTCsOwnership

FULL Terms and conditions - UK

1.The promoter of the Promotion is Harley-Davidson Europe Limited, 192B Park Drive, Milton Park, Oxfordshire OX14 4SD (“Harley-Davidson”). 2.Purchase a new or unregistered Harley-Davidson Sportster S or Low Rider ST through a Harley-Davidson Finance ("HDF") finance program between 8 July 2026 and 30 September 2026 and receive a £1,000 (one thousand pounds) Finance Deposit Allowance and a financing rate of 8.9% (eight-point nine percent) APR Representative. Deposit Allowance is also available to cash customers. 3. Purchase a new or unregistered Harley-Davidson Road Glide [Black Trim] or Street Glide [Black Trim] through a Harley-Davidson Finance ("HDF") finance program between 8 July 2026 and 30 September 2026 and receive a £1,500 (one thousand five hundred pounds) Finance Deposit Allowance and a financing rate of 8.9% (eight-point nine percent) APR Representative. Deposit Allowance is also available to cash customers. 4. Trade in your current motorcycle when you purchase a new Harley-Davidson Adventure Touring motorcycle and receive £2,500 additional trade in allowance. 5.Not to be used in conjunction with any other retail offer. While stock lasts. 6.Excludes CVO and Trike. Only applicable to listed models. 7.The Promotion is available to customers from 8 July 2026 until 30 September 2026 (the “Promotional Period”) and offered subject to credit acceptance though HDF (a trading style of Blackhorse Ltd) in the UK. 8.This offer is subject to Credit acceptance which is subject to status and approval and is only available to UK residents over 18. Credit in the UK is provided by Harley-Davidson Finance, a trading style of Blackhorse Ltd, St William House, Tresillian Terrace, Cardiff CF10 5BH. Blackhorse is authorised and regulated by the Finance Conduct Authority in the UK. Lending criteria and conditions apply (over 18s only). 9.With Harley|OWN™ Personal Contract Purchase (PCP) you have the 3 options after you have paid all of the regular monthly repayments: 1. RETAIN Pay the Optional Final Repayment to own the motorcycle. 2. RETURN the motorcycle and not pay the Optional Final Repayment. If the motorcycle has exceeded the agreed total mileage, a charge of 7.2p (inc VAT at 20%) will apply per excess mile. If the motorcycle is in good condition (fair wear and tear accepted) and has not exceeded the agreed total mileage you will have nothing further to pay. 3. RENEW - Part exchange the vehicle subject to settlement of your existing finance agreement; new finance agreements are subject to status. Harley-Davidson Financial Services Europe (HDFSE) Limited is a credit broker and not a lender. HDFSE Ltd introduces you to an Approved Retailer which acts as a credit broker in its own right. That Approved Retailer may go on to introduce you to Harley-Davidson Finance, a trading style of Black Horse Limited as lender. HDFSE Ltd may be paid a share of some of the income generated by Harley-Davidson Finance as a result of this introduction. Any payments that HDFSE Ltd may receive are not extra fees that you have to pay, but may be factored into the charges that you pay under your finance agreement. 10.Promotion available only at authorised Harley-Davidson dealerships in the United Kingdom. 11.Harley-Davidson reserves the right to amend the terms of the Promotion or to withdraw the Promotion at any time if circumstances beyond its control make this unavoidable, or to refuse redemption of the Promotion in the event of non-compliance with these terms and conditions. 12.With the exception of liability which cannot be excluded by law, Harley-Davidson and any other companies in its corporate group is not liable for, and customer releases Harley-Davidson and any other companies in its corporate group from, liabilities relating to any direct or indirect loss or damage which is suffered as a result of the Promotion. 13.The Promotion and the terms and conditions which apply to the Promotion will be governed by and construed in accordance with the law of UK.