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2023 Harley-Davidson UK and Ireland Dealer of the Year

We are excited to announce that for a record-breaking fourth consecutive year, West Coast Harley-Davidson has won 2023 Dealer of the Year in UK & Ireland. 

The award win was the biggest accolade of the event, hosted as part of the Harley-Davidson® European Dealer Forum in Dusseldorf, Germany in January. The Dealer of the Year was one of a total five award wins for West Coast alongside winning a European award for HDFS. 

Commenting on this historic win, David Hackshall, Managing Director of West Coast said: “Once again consistency and good work by the West Coast Harley-Davidson team has paid off. As you can imagine, we're thrilled to win this title – for the fourth year running. West Coast have always been dedicated to delivering exceptional service in all areas of our motorcycle business; receiving recognition for this service truly puts the icing on the cake and is the perfect way to start 2024, our 25th anniversary year.

Michael Niblett, Country Manager Harley-Davidson® UKI, also commented on the success of all category winners: “All dealer staff across our dealership network offer great customer experience – to secure a finalist place in our 2023 dealer awards demonstrates elevating this even further. The award winners take this to a truly exceptional level, and I thank them all for their dedication to delivering for our iconic brand.”

We would like to say a massive thank you to everyone who has supported West Coast Harley-Davidson in 2023 - we cannot wait to continue to give the best Harley-Davidson experience in the UK!